[0:00 | Aurascript] > 00:00:00.775 | Overview: Role - From February 00:00:03.609 | 2021, as an Interior Designer and 00:00:05.989 | Brand Identity Collaborator, I initiated the design work for 00:00:09.550 | the LN Huis project and began shaping the personal 00:00:12.335 | brand of Sy Gray, co-founder of The Honey Pot Company. 00:00:15.949 | This extensive period culminated in a visit to Amsterdam 00:00:19.130 | from January to April, 2022 to see the LN 00:00:22.761 | Huis in person. Throughout this time, I created a detailed 00:00:26.307 | 1-to-1 3D model of LN Huis using TapGlance, 00:00:29.769 | and also modeled the interior doors using SketchUp, 00:00:32.798 | aiding in the precise visualization and efficient planning of the 00:00:35.961 | house's layout, which proved essential for informed decision-making and 00:00:39.839 | cost-saving strategies in construction. Simultaneously, I dedicated efforts to developing 00:00:45.473 | Sy’s personal brand, starting with the creation of unique 00:00:48.675 | inspirational quotes, termed as "Notion," and designing a versatile intermediary 00:00:53.356 | logo using Adobe Illustrator. These contributions were pivotal in establishing 00:00:57.940 | a cohesive and impactful brand identity for Sy, 00:01:01.109 | enhancing his presence across various digital platforms. The synergy of 00:01:05.528 | cost-effective architectural modeling and strategic brand identity support played 00:01:10.043 | key roles in the progression of the LN Huis project 00:01:12.703 | and enhancing Sy's personal brand. 00:01:14.938 | Team: Sy Gray, Chase Guerin 00:01:17.641 | Duration: 1.08 years, (March 2021 - Apr 2022) 00:01:24.311 | Scope: Interior Design, 3D Architectural Modeling, Digital Content Creation, Branding 00:01:30.567 | & Identity 00:01:31.629 | Tools: TapGlance, SketchUp, Adobe Illustrator 00:01:35.610 | Interior Design: Entering this project, Sy provided me with the 00:01:39.661 | initial floor plans of LN Huis, requiring me to teach 00:01:43.028 | myself TapGlance to then transform these diagrams into a functional 00:01:46.928 | 1-to-1 3D model. 00:01:48.591 | Ground Floor: LN Huis, Ground Floor Layout. Ground Floor 00:01:52.459 | Diagram - Displayed at the top 00:01:54.456 | is the original ground floor plan; beneath it, to the 00:01:57.521 | left, is the translated layout, and to the right, is 00:02:00.888 | the layout complete with interior design. Ground Floor 00:02:03.971 | Walkthrough - Displayed is a 00:02:05.452 | virtual walkthrough video of the ground floor, showcasing the 00:02:08.750 | 3D interior design derived from 00:02:10.793 | the initial floor plan. 00:02:12.312 | 1st Floor [Mezzanine]: LN Huis, 1st Floor [Mezzanine] Layout. First 00:02:18.019 | Floor [Mezzanine] Diagram - Displayed at the top 00:02:21.496 | is the original 1st floor [mezzanine] plan; beneath it, to 00:02:25.568 | the left, is the translated layout, 00:02:27.956 | and to the right, is the layout complete 00:02:29.951 | with interior design. First Floor [Mezzanine] Walkthrough - Displayed is 00:02:34.776 | a virtual walkthrough video of 00:02:36.277 | the 1st floor [mezzanine], showcasing the 3D interior design 00:02:40.398 | derived from the initial floor plan. 00:02:42.538 | 2nd Floor: LN Huis, 2nd Floor Layout. Second Floor Diagram 00:02:47.554 | - Displayed at the top is the 00:02:49.043 | original 2nd floor plan; beneath it, to the left, is 00:02:52.655 | the translated layout, and to the right, 00:02:55.109 | is the layout complete with interior design. Second 00:02:58.112 | Floor Walkthrough - Displayed is a virtual walkthrough video of 00:03:01.380 | the 2nd floor, showcasing the 3D interior design derived from 00:03:05.336 | the initial floor plan. 00:03:06.860 | 3rd Floor: LN Huis, 3rd Floor Layout. Third 00:03:10.291 | Floor Diagram - Displayed at the top is the 00:03:12.909 | original 3rd floor plan; beneath it, to the 00:03:15.587 | left, is the translated layout, and 00:03:17.998 | to the right, is the layout 00:03:19.403 | complete with interior design. Third 00:03:21.670 | Floor Walkthrough - Displayed is a virtual walkthrough video 00:03:24.826 | of the 3rd floor, showcasing the 3D interior 00:03:27.670 | design derived from the initial floor plan. 00:03:30.245 | 4th Floor: LN Huis, 4th Floor Layout. Fourth Floor Diagram 00:03:35.134 | - Displayed at the top is the original 4th 00:03:37.443 | floor plan; beneath it, to the left, is the 00:03:40.268 | translated layout, and to the right, is the layout 00:03:43.218 | complete with interior design. Fourth Floor Walkthrough - 00:03:46.751 | Displayed is a virtual walkthrough video of the 00:03:48.947 | 4th floor, showcasing the 3D interior design derived from 00:03:52.743 | the initial floor plan. 00:03:54.268 | Roof Terrace: LN Huis, Roof Terrace Layout. Roof Terrace Floor Diagram 00:03:59.176 | - Displayed at the top is the original roof 00:04:01.360 | terrace floor plan; beneath it, 00:04:03.464 | to the left, is the translated layout, and to the 00:04:06.353 | right, is the layout complete with interior design. Roof Terrace 00:04:10.164 | Walkthrough - Displayed is a virtual walkthrough video of the 00:04:13.192 | roof terrace, showcasing the 3D interior design derived 00:04:16.739 | from the initial floor plan. 00:04:18.459 | Roof Top: LN Huis, Roof Top Layout. Roof Top 00:04:21.973 | Floor Diagram - Displayed at the top 00:04:24.283 | is the original roof top floor plan; beneath it, 00:04:27.290 | to the left, is the translated layout, and to the 00:04:30.180 | right, is the layout complete with interior design. Roof Top 00:04:33.860 | Walkthrough - Displayed is a virtual walkthrough 00:04:36.271 | video of the roof top, showcasing 00:04:38.401 | the 3D interior design derived from 00:04:40.515 | the initial floor plan. 00:04:42.037 | [Building] Time Lapse: Building Time Lapse - Presented 00:04:45.658 | is a time-lapse video illustrating the construction of LN 00:04:48.671 | Huis from the initial floor diagrams via TapGlance, capturing 00:04:52.538 | the interior design development process. 00:04:55.124 | Interior Doors: Interior Door Sketch, LN Huis. Interior Door Sketch 00:05:00.144 | - Displayed above is the initial sketch 00:05:02.121 | of the interior doors provided by Sy. While not 00:05:05.055 | visible in this image, he also supplied 00:05:07.383 | reference images for the door handles. Following these 00:05:10.318 | guidelines, I taught myself SketchUp to transform these diagrams 00:05:14.428 | into a detailed 3D render of the interior 00:05:16.832 | door. Interior Door Virtual View - Displayed is a 00:05:19.861 | 3D render of an interior door created in SketchUp, showcasing 00:05:23.781 | the translation from Sy's initial sketch to the final 00:05:26.520 | 3D design. Interior Door, all views. Interior Door Handle 00:05:30.980 | Details, all views. Interior Door Handle X-Ray 00:05:34.456 | Details, all views. Interior Door Multiple Views - Displayed are 00:05:38.932 | multiple views of the interior door rendered in SketchUp, illustrating 00:05:42.713 | the transformation from Sy's initial sketch to the 00:05:45.178 | comprehensive 3D design. 00:05:47.263 | User Interface: In collaboration with Sy, I contributed to developing 00:05:51.853 | his personal brand, 00:05:53.150 | first designing a flexible intermediary logo and then creating a 00:05:56.721 | series of 'Notion' inspirational quotes using Adobe Illustrator, setting the 00:06:00.887 | foundation for his brand identity. 00:06:03.112 | Logos: Primary - Sy Gray, Primary Logo. 00:06:07.004 | Logo Treatment - Ideal logo 00:06:09.004 | treatment is a black logo 00:06:10.440 | on a white background. Other treatments include a #949494 logo 00:06:16.716 | on a #333333 background or a white logo 00:06:21.495 | on a black background. 00:06:23.023 | Typography: Primary - Helvetica. Secondary - Source Code Pro 00:06:28.285 | Color Styles: Primary - #FFFFFF, #333333. Secondary - #000000, #949494 00:06:41.883 | Notion: Notion Design Format. Notion Format - Sy provided me 00:06:46.423 | with an array of quotes accumulated over the years. My 00:06:49.442 | responsibility was to devise a visually engaging digital 00:06:52.595 | format to showcase these quotes, termed as "Notion". Each 00:06:56.162 | quote is placed within a golden rectangle, alongside its number, 00:06:59.998 | and attribution. Notion Showcase. Notion Showcase 00:07:03.660 | - Displayed above are a selection 00:07:05.337 | of notions crafted from the quotes provided by Sy. 00:07:08.408 | Next Case Study: Core - Branding, Illustration